Forme et composition
A classic, solid square wordmark that projects a sense of permanent, institutional financial trust.
Psychologie des couleurs
Historical blue and white palette represents corporate stability and global premium services.
Éléments de design
The high-contrast typography conveys a level of exclusivity and commitment to high-end member services.
Les logos sont des marques de leurs propriétaires respectifs. Utilisés dans le cadre du fair use à des fins d'identification.
American Express Company (Amex) is an American bank holding company and multinational financial services corporation that specializes in payment cards. It is headquartered at 200 Vesey Street, also known as American Express Tower, in the Battery Park City neighborhood of Lower Manhattan.
Source : Wikipédia