Forme et composition
A minimalist, industrial wordmark ensuring maximum legibility on any vehicle or app screen.
Psychologie des couleurs
Solid tech-black represents absolute transparency, premium performance, and classic corporate authority.
Éléments de design
The straightforward typography reflects the brand's pivot from a luxury black-car service to universal mobility.
Les logos sont des marques de leurs propriétaires respectifs. Utilisés dans le cadre du fair use à des fins d'identification.
Uber Technologies, Inc. is an American multinational transportation company that provides ride-hailing services, courier services, food delivery, and freight transport. It is headquartered in San Francisco, California, and operates in approximately 70 countries and 15,000 cities worldwide. It is the largest ridesharing company worldwide with over 202 million monthly active users and 10 million active drivers and couriers. It coordinates an average of 42 million trips and delivery orders per day, and has coordinated 72 billion trips and delivery orders since its inception in 2010. In the fourth quarter of 2025, the company had a take rate of 29.9% for mobility services and 19.2% for food delivery.
Source : Wikipédia