//
Brand Colors
Indigo
Design Analysis
Form & Composition
A legendary wordmark featuring the famous 'hidden arrow' between the E and X suggesting speed.
Color Psychology
Deep metallic purple (#4D148C) represents the authority, scale, and professional logistics vibe.
Design Elements
The negative space arrow symbolizes the movement, accuracy, and forward-thinking nature of the brand.
Logos are trademarks of their respective owners. Used under fair use for identification purposes.
About FedEx
FedEx Corporation, originally known as Federal Express Corporation, is an American multinational conglomerate holding company specializing in transportation, e-commerce, and business services. The company is headquartered in Memphis, Tennessee. The name "FedEx" is a syllabic abbreviation of its original air division, Federal Express, which operated under this name from 1973 until 1994.
Source: Wikipedia
